Turn Beverage Trends Into Revenue
Placement Analysis
For: Brands
Most beverage brands know when they lose a placement. Very few know why.
Your sales team hears vague feedback. Buyers tell salespeople the real reason they passed only 40% of the time. That gap — between what buyers actually think and what your team hears — is costing you placements you could be winning.
What You Get: Global Glass Insights goes directly to buyers, bar directors, and chain purchasers who make placement decisions and capture what they actually think. The result is the unfiltered buyer voice, translated into decisions you can act on — across both on-premise and off-premise channels.
On-Premise Premise Programming and Activations
For: Restaurants, Bars, & Hospitality Operators
Turn your beverage program into a revenue driver, not just a menu. Thoughtful, insight-led programming and experiences that attract the right audience, increase per-guest spend, and activate slower or underperforming days to drive more consistent traffic.
What you get: Beverage program audit + signature programming concepts + menu and experience strategy + launch and activation support.
On-Premise Demand Intelligence
For: Suppliers, Distributors, & Beverage Directors
Understand what consumers want before your competition does. Our annual State of the Industry Report provides comprehensive trend analysis across on-premise channels, while custom category deep-dives give you focused intelligence on specific opportunities.
What you get: Annual flagship report + on-demand category research tailored to your needs.
For: Brands, Multi-Unit Restaurant Groups, Hotels, High-Volume Independent Venues
Get an outside perspective on where your beverage program stands and where it should go. We analyze your current offerings against market trends and competitive positioning, then provide strategic recommendations for growth and differentiation.
What you get: Strategic audit, competitive analysis, and actionable recommendations.
Strategic Beverage Program Consulting
“My new favorite cocktail spot, by far.” — Your Future Customers
Let’s Work Together!
